Tell me right now that this isn’t the DOPEST Cake you have ever seen in your life!? TELL ME!?

Yeah, that’s what I thought.

Ralph Lauren has been doing the same thing year in and out since he first decided to ditch his Jewish ancestory for the all-american steez that he owns with a vengence today.

I don’t know what changed in his world-but about a year ago he started Rugby-the younger-more with the times-brother/sister of Polo.

Don’t get me wrong, this is still Ralph Lauren at his best-in all his khaki-ness, but at least he has made room for a little sag in the pants (maybe even a cuff and a crease?).

The ” create your own Rugby program” that they have running on their site has to get some love too. Nike ID meets Prep School.

Check their stuff out-paired nicely-it has potential to look damn good.

RUGBY’S WEBSITE

Being the only female contributor to this blog-I can say this…

I used to be down with the Murse. Remember when the select dude could pull off a cargo bag from the Army/Navy store? You could make it fly if you were a Wallaby wearing, backpack rockin, huge headphones,  kinda guy.

But this ish has gotten out of control! Above, Ice Cream’s collection for Spring…………….seriously?

IS THAT A TOTE BAG!?!?  What is a man toting around that requires something that looks like a womens beach purse? Bad design decision, check the exectution too…waffle cone print!?…The pink ice cream character is really big uppin’ this jawn too (not). 

I NEED to see a thug sling this over his shoulder while beating the street.

I feel bad for the model-look at him.

Not to mention they are jockin’ Marc Jacobs hard on this one. Pharell-you fuckin’ up.